By Tim Bradshaw, Andrew Ward and Richard Waters Walter de Brouwer’s life changed when his son fell 35 feet from a window. Spending anxious months in intensive care, the entrepreneur became all too familiar with the machines that tracked his son’s vital signs. But for 23 hours a day he... more.
In the News
TORONTO and MENLO PARK, Calif. – June 23, 2014 – Relay Ventures today announced that Google Inc. has acquired mDialog, a video advertising technology startup in its investment portfolio. In sharing the acquisition news last week, Google said it plans to integrate the mDialog technology and expertise into its DoubleClick... more.
Partnering with the New York Academy of Sciences to deliver world-class science content, Galxyz offers kids a chance to hunt for sequenced curiosity particles while fighting epic battles using knowledge gained from the particles. On April 29th, 2014 in New York City, Silicon Valley startup, Galxyz, Inc., announced that it... more.
Programmatic buying is one of Madison Avenue’s hottest trends and today Jelli will formally launch its programmatic ad platform RadioSpot, targeting FM/AM stations. It uses technology the company says will streamline and automate the buying and airing of radio ads. By year’s end Jelli executives say they also expect the... more.
by Tyler Loechner Jelli, a programmatic ad platform for the radio industry, on Thursday formally launched its platform for broadcast advertisers, dubbed RadioSpot. This is where the definition of “programmatic” becomes important. While some associate it with real-time bidding (RTB), “programmatic” is more of an umbrella term for the automation of... more.